Instagram Reels is   a new way to create and discover short, entertaining videos on Instagram. Reels invites to create fun videos to share with  friends or anyone on Instagram. Instagram reels are becoming more popular by the second. Let’s quickly dive into discussing the brands using Instagram reels and how they’re doing the magic.

1. Asos

Asos is a British online fashion brand that already has a massive following on TikTok and Instagram. The brand reposted their best TikTok video on reels and gained over 4.4 million views a few days after. If one already have some TikTok content, then one can reuse them in  Instagram Reels.

2. Sephora

 Sephora France is one of the brands using Instagram reels effectively. Their reels range from product demos, captivating makeup tutorials, and user-generated content.

3. Oliver Wong

Oliver Wong is a content creator and travel photographer has done an excellent join in leveraging Instagram reels for brand development. His most famous reels comprise of slow-motion and hyper-lapse tutorials. Oliver engages his audience by incorporating scroll-stopping texts in his videos. This strategy is very effective and powerful because one can use it to show the audience value they might have missed with their phone sound off.

4. Sixth June Paris

Sixth June Paris , a streetwear company is one of the best Instagram reels that make the most out of their captions. Their reels comprise viral TikTok transitions and dances, but they use their captions to stand out from other brands. The audience will love to see what the people in their video are wearing.  To make things more interesting, they normally include a short product number that their followers can search on their website. This makes it a way apart from other videos.

5. FastandFood

FastandFood understands that food videos on Instagram are very addicting to watch and extremely satisfying – and they’re taking advantage of it. They are using reels to post high-quality food videos and quick bites from restaurants all over Paris. It’s an excellent opportunity for featured restaurants to gain massive attractions. 

6. My Paris Portraits

Not only big businesses, small businesses have also begun to get positive outcomes from their reels. My Paris Portraits is one of the small brands using Instagram reels  to capitalize on travel,  locations trends using Instagram reels. My Paris Potriats uses short and simple reels to tell a story. 

7. Louis Vuitton

 Louis Vuitton, the global fashion brand seems to understand how reels work. Their strategy is working perfectly for them. The brand produces super-creative, stunning, and high-quality reel, and with an average of 5 million views, each of their reels has gone viral. 

Since most consumers prefer video content, there’s a high chance that reels might become a huge marketing tool for business and can’t be ignored.


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